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SOCIAL MEDIA
The Farewell Jersey
Client: beIN Sports
Role: Creative Art Director
Recognitions:
Clio Sports: 3X SILVER • Social Media & Direct
We gave fans in the USA the opportunity to sign a Farewell Jersey through Instagram as a parting gift to be given to Barcelona's soccer player Andrés Iniesta on behalf of his fans in the US.
Workflow
Invite fans to sign the Farewell Jersey on Instagram Stories
Screenshot the image
Signatures were collected
and printed on the Jersey
Upload the screenshot,
create signature and post it
tagging @beINSports
The Farewell Jersey was delivered to Andrés Iniesta
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